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Whatpartsof theworlddoyour
patients come from?
The largest number comes from theGulf
countries aswell as fromUkraine, Georgia,
Kazakhstan, Uzbekistan, Russia, other CIS
countries.
Howyouare trying toattractmore
patients from theNear-andMiddleEast?
Doyouuse special advertising tactics?
I andother colleagues are representingour
institution at regional trade shows, for example in
Dubai. There are always editorials innewspapers
andmagazines, but ourmost effective formof
advertising is donebypatientswehave treated.
We are also knownbymany embassies.
Is there specificcultural knowledgeadoctor
shouldhavebefore treatinganArabpatient?How
about femalepatients?
I have learned inmany yearsof treatingArab
patients that adoctor can treat them just like
anypatient. If adoctormeetshispatient ona
person toapersonbasis, doesnot try toohard to
doeverything just right andevenmakes a small
joke to soften theatmosphere, hewill haveno
problems. I personally findArabpatients extremely
pleasant andgrateful,which is something I cannot
always sayaboutmyAustrianpatients.
What typeof treatmentmethodsdoesyour
clinic specialize in?DoArabpatientshave typical
healthproblems?
Our clinic from verybeginninghas specialized
in vascular, orthopedic and least invasive joint
surgery. Nowonder this typeof surgery receives
great response. Thebiggest problemour Arab
patients face is arthrosis; this is oftenworsenedby
obesity and lack of exercise. This is risk factor for
atherosclerosis and vascular problems
Weknow thatArabs like to travelwith thewhole
family.Howare relativesofpatientscared for?
Wedonot have space to accommodate the
whole family inour clinic. However, very close
tous there arehotels Inter-Continental, Bristol,
Radisson andother, where the families can found
all the comforts possible. In thisway, apatient
couldbe treated in the clinic andhis family enjoys
the advantages of thebig city.
Inwhatpricecategorydoes thePrivatklinik fit
incomparison toothermedical institutions?
Our clinic is known for itshighquality
standards, thanksmostly toour extreme
specialization. Ourmotto is“Advance through
Specialization”and the resulting successes come
withaprice. Our patients canbe sure tobe
operatedbya knowledgeableandexperienced
surgeon.Wecan say that our prices areabout 20%
to30%higher above thoseof publichospitals, but
in linewith thequalityof serviceweprovide.
